Ecommerce challenge 2020
Regarding the company’s stand on the pandemic scenario as a health products company, brands must keep relevant on helping people protect themselves and be safe.
Understand consumers and shopper’s new routine in order to master the e-commerce visibility during the context, without opportunism.
To promote a new self-care (skin, oral and personal hygiene) routine with J&J products.
Free shipping retail activation and daily offers in order to help people stay home and stay safe.